I submitted a creative “success story” to a firm today. One of many submissions it’s likely received from other writers both in need of the commerce or the challenge. The organization seeks to share with the public the myriad cases it’s won for its clients.
The firm appears to be a step ahead of its market peers: An international presence, both on the North American and Asian continents, yet having not forgotten its local roots, the work ethic of a paranoid star track athlete who’s forever looking over his shoulder lest he be caught . . . and the firm is hungry.
No one’s hungrier than I, Chandra. I’ve been turned away and rejected so many times in the business professions, my stubbornness has reached equal proportion—and surpassed it. But a business, no matter the sector of the economy, is either a coward or a winner. You can judge the smarts, strength and long-term viability of a company by its willingness to partner with talent, however foreign. Every company needs talent. The dollar, when not stolen by the less talented but well-connected, naturally gravitates to talent. And creative talent is and will be even more the mother’s milk of future business success.
What this law firm lacks is creative thrust. Yes, it’s got a lion’s heart . . . but a cub’s legs. Legalese is boring as hell by its very essence. Readers don’t eagerly page-turn law lingo. Steve Jobs knew phones were a utility but they were boring as hell. Creative thrust? Now Jobs understood that magic like few others. A device must work superiorly. But more importantly, it must be touch-worthy, attractive, comfortable and envy-inducing to those who don’t yet own his phones.
This firm’s likely not to choose my submission. Another rejection in the pantheon of sad chapters of my creative life story is of no consequence to this relentless creative writer. The fact, however, is I can immediately deepen the firm’s market share and substantially enhance its bottom line with tantalizingly creative content like none of the other scribes.
You know what my gut instinct tells me? The firm knows it, too.
We’ll see which of the two business camps it falls under.
Last night’s rain had me craving your touch, Chandra. I’d rather not go without it tonight.
So close your laptop and come.
Your autumn warmth lives here. In my arms.
Tender are my thoughts,
Pamper the woman . . . before autumn goes away. -Rg2
© 2018 Pamper-Her-Friday by Rg2®